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Eichler: Modernism Rebuilds the American Dream

Eichler: Modernism Rebuilds the American Dream - Main image
$45 $60 In stock

Category: Art of Play

Atriums, household conveniences, and sleek styling made Eichler Homes a standard-bearer for bringing the modern home design to middle-class America.

Joseph Eichler was a pioneering developer who defied conventional wisdom by hiring progressive architects to design Modernist homes for the growing middle class of the 1950s. He was known for his innovations, including "built-ins" for streamlined kitchen work, for introducing a multipurpose room adjacent to the kitchen, and for the classic atrium that melded the indoors with the outdoors. For nearly twenty years, Eichler Homes built thousands of dwellings in California, acquiring national and international acclaim. Eichler: Modernism Rebuilds the American Dream examines Eichler's legacy as seen in his original homes and in the revival of the Modernist movement, which continues to grow today. The homes that Eichler built were modern in concept and expression, and yet comfortable for living. Eichler's work left a legacy of design integrity and set standards for housing developers that remain unparalleled in the history of American building. This book captures and illustrates that legacy with impressive detail, engaging history, firsthand recollections about Eichler and his vision, and 250 photographs of Eichler homes in their prime.

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Customer Reviews (4.8 / 5 · 18 reviews)

Evelyn L. ★★★★★

The photography alone is worth it—those atrium shots make me want to tear down my own backyard deck and rebuild. It’s rare to find a book that explains how Eichler’s vision actually translated into everyday living for middle-class families, not just glossy aesthetics.

Sophia V. ★★★★★

I’ve always seen mid-century modern as unattainable luxury, but this book made me realize how Eichler genuinely pushed it into the middle-class mainstream. The way it connects the sleek styling to everyday household conveniences gave me a whole new appreciation for the design movement. It’s a though

Leo N. ★★★★★

I’ve been flipping through the atrium and floor plan photos over and over—they really capture how Eichler made modern design feel livable, not cold. It’s the rare architecture book that makes you want to rethink your own house, not just admire it from a distance.